Colorado Classic live streaming to be provided worldwide from start-to-finish with additional TV coverage in select regions.
The 2019 Colorado Classic® presented by VF Corporation will put women’s racing on a world stage with game-changing live start-to-finish coverage each day of the race (August 22-25) and distribution to fans around the world over a pioneering streaming, social media and TV network.
“We are putting women’s pro racing on a world media stage like never before,” said Rob Simon, RPM Events Group CMO and Executive Producer. “With unprecedented live coverage from the start of the race through the podium award ceremonies, and free worldwide distribution through streaming and TV partners, we’re creating a game-changing media platform for professional women cycling. For most of the teams and riders in our race, it will be the first time they can tell their fans to tune-in and watch the race every day, start-to-finish.”
The distribution network will include live streaming on the Colorado Classic “Watch Now” page and syndication through an embedded Livestream player on nearly 25 partner and cycling media websites, including the teams and racers themselves. The production will be simulcast on social media on Colorado Classic’s Facebook page and YouTube channel, where it can be watched, shared and commented on around the world.
Global Cycling Network (GCN) will provide an English-language show with commentary from Marty MacDonald and ex-pro cyclists Dani Rowe (Stages 1-2) and Hannah Walker (Stages 3-4), and a Spanish-language show with commentary from Andres Canovas Rubio. Both will be distributed on GCN’s English and Spanish Facebook and YouTube channels. GCN provided similar live coverage of the race last year as well.
For a schedule of the Colorado Classic Live streaming and Altitude TV times, click HERE.
For mobile app fans, the race will be distributed live on the Colorado Classic Tour Tracker mobile app, available for Apple and Android phones. The Tour Tracker app, the fan-favorite cycling app, also provides real-time GPS tracking of the riders, text commentary, photo feeds, video replays, race standings, stage previews, results and more.
This production approach and streaming network will not only give the race greater potential reach around the world, and help the race find new audiences, it also will allow fans to watch the race the way they watch TV today — on any device, anytime and anywhere — and with the ability to engage with the coverage — sharing, liking, and commenting on social while the action is happening.
The Colorado Classic® presented by VF Corporation (Aug 22-25, 2019) is one of the premiere standalone pro women’s cycling races in the world. Nearly 100 of the world’s best racers from 16 teams will compete in the UCI 2.1 four-stage race, coursing through Steamboat Springs, Avon, Golden and Denver. More than a race, the Colorado Classic is a game-changing movement, advancing opportunity in women’s pro cycling with harder, longer routes; higher prize money; unprecedented team support; and daily live TV streaming coverage start-to-finish that puts women’s racing on a global stage like never before. Bicycling Magazine named the Colorado Classic one of 13 races in the world not to be missed this year.
To learn more about the Colorado Classic presented by VF Corporation, visit coloradoclassic.com.
