In celebration of its 25th anniversary, the world-famous Kentucky Bourbon Trail® tour is getting a bold new look, a sleek new digital experience for visitors to build their own amber adventure, and a reimagined future by combining the original excursion with its Kentucky Bourbon Trail Craft Tour®.
Lt. Gov. Jacqueline Coleman, Congressman Andy Barr, co-chair of the Congressional Bourbon Caucus, and Kentucky Sen. David Yates of Louisville unveiled the newly reimagined Kentucky Bourbon Trail® before 200 Bourbon luminaries at the Frazier History Museum along historic Whiskey Row in Louisville.
The new-look Bourbon Trail™ experience will showcase 46 of the Commonwealth’s finest distilleries, giving visitors more options to plan their trip and fully focus their attention on the laid-back hospitality, local culture and cuisine, scenic hidden gems and natural wonders on their journey.
The Kentucky Distillers’ Association created the Kentucky Bourbon Trail® pilgrimage in 1999 to educate visitors on the art and science behind making America’s only native spirit. It was America’s first spirits tour and has since welcomed more than 18 million visitors from all 50 states and dozens of countries.
“We knew we had something special, but we never could have dreamed it would evolve from a simple industrial tour of distilleries into an international bucket list experience filled with rare and behind-the-scenes adventures,”
Gregory
Following rapid growth and innovation by distillers, the KDA created the Kentucky Bourbon Trail Craft Tour® in 2012 to showcase smaller distilleries. Its 28 craft distilleries will now join the 18 members of the Kentucky Bourbon Trail® tour, forming one statewide Bourbon Trail™ experience.
Continue reading on about the Kentucky Bourbon Trail on Distiller News.
