ENVE G Series Gravel Wheels - Performance Meets Price

ENVE is pleased to introduce two new gravel wheels as part of the Foundation Collection line that targets the mid-price tier of carbon wheels. The U.S. made AG, or Adventure/Gravel, models deliver proven gravel technologies and ride characteristics first introduced in ENVE’s G Series line of performance gravel wheels. As the gravel segment continues to evolve, and the boundaries further blur from where gravel ends and mountain biking begins, the AG25 (700c) and AG28 (650b) have been adapted to provide both the durability and performance necessary from racing to bike packing.

Check out ENVE’s complete line of gravel wheels, bars and more at ENVE.com.

The new AG25 and AG 28 will retail for $1,600 in the US and you can pick up a set on the ENVE website.

Since the introduction of the G Series line two and a half years ago, we’ve been enjoying the benefits of purpose-built gravel wheels on our local Utah roads and trails, and at events such as Unbound Gravel, Rebecca’s Private Idaho, Crusher in the Tushar, and the Belgian Waffle Ride. What those wheels have delivered to the gravel rider is a more capable wheel with pinch-flat protection, vertical compliance, and low weight. Bringing those design elements to the AG25 and AG28 is exciting knowing more gravel riders, bike packers, and adventurers will be able to experience a higher level of confidence in their wheels.
Neil Shirley, ENVE’S MARKETING MANAGER

With gravel bikes becoming ever-more capable and riders opting for tire sizes upwards of 50x700c, ENVE’s engineering team identified rim width increases and strength as key objectives for the AG25 and AG28, while still maintaining a high level of compliance. Using on-board data acquisition equipment and aligning it with subjective test ride feedback, ENVE engineers refined the laminate and rim profile to achieve the targeted objectives. The result is a rim design ready for race day and the rigors of backcountry exploration.

“The purpose of the Foundation Collection is to bring the ENVE ride experience to a broader range of riders. This is accomplished by simplifying the manufacturing processes, reducing labor costs that go into each wheel, and ultimately being able to offer a lower priced ENVE wheelset. However, despite the lower price of the Foundation Collection, riders can still enjoy the benefits of technologies such as the Wide Hookless Bead and Molded Spoke Hole. Like the mountain and road Foundation models, we held nothing back in making the AG line a quintessential gravel wheelset,” stated Jake Pantone, VP of Product and Brand.

ENVE AG25 AND AG28 Details

	AG25	AG28
Rim Diameter:	700c	650b
Inner Rim Width:	25mm	28mm
Rim Depth:	21mm	21mm
Weight:	1460 grams	1460 grams
Minimum Recommended Tire Size:	32mm	45mm

Wide Hookless Bead

Finding the perfect balance between too much tire pressure and not enough proves even more challenging on a gravel bike where oftentimes the ideal pressure can result in an impact between ground and rim multiple times throughout a ride. ENVE’s patent-pending Wide Hookless Bead technology features a wide surface at each of the rim’s leading edges to create a larger surface so that impacts from curbs, potholes, and debris are distributed over a larger area, reducing the likelihood of pinch-flatting tubed and tubeless tires alike. Additionally, this feature increases the rim’s impact toughness. ENVE has a tire pressure chart to aid in achieving optimal tire pressures at https://www.enve.com/tirepressure .

Molded Spoke Holes

By employing ENVE’s patented molded spoke hole technology and configuring the rims for external nipples, the AG25 and AG28 are built for reliability and serviceability. Because carbon fiber gets its strength from continuous fibers, ENVE routes the fibers around the hole without cutting them which increases the strength of each spoke hole. This technique pays large dividends in the final product by creating a lighter and stronger rim.

Foundation Road Hub

The AG25 and AG28 are built on ENVE’s Foundation Road Hub that utilizes the same internals as ENVE’s premium hub offering, but with a simplified hub-shell design and non- stainless-steel bearings. Like their premium hub offering, the Foundation Road Hub utilizes the tried and proven ID360 40t ratchet drive mechanism and ENVE’s maintenance-free automatic preload system aptly referred to as Perfect PreloadTM. This system eliminates the possibility that the hub will develop bearing play and slop over time. It also eliminates the need to adjust preload as ride time is accumulated.

Lifetime Incident Protection and 5 Year Warranty

Services like ENVE’s incident protection program and warranty can influence a customer’s purchase decision as much as the product’s features, benefits, and price. The 5 Year Warranty protects buyers from defects in materials and workmanship. The Lifetime Incident Protection program protects owners from damage caused to their wheels while riding, crashing, or transporting their bikes. Proof of purchase is required.

As part of the Foundation Collection, the AG25 and AG28 join a line of U.S. made carbon wheels built on ENVE’s core values and technologies. As such, each model in the Foundation Collection was designed for best-in-class performance and is handcrafted in Ogden, Utah.

Wheels in the Foundation Collection will retail for $1600 USD, $2999 AUD, $2300 CAD, £1850 and €1800. The Foundation Collection AG25 and AG28 gravel wheel models are available now on ENVE.com and at ENVE retail partners worldwide.

About ENVE

Located in Ogden, Utah, ENVE Composites is a manufacturer of handmade carbon fiber bicycle rims and components. Partnering with the prominent frame builders of our time and the world’s best athletes, ENVE combines the best composite technologies with real world athlete feedback to provide our customers with the ultimate in performance, durability, and quality. ENVE designs and manufactures 100% of their rims in their Ogden, Utah, USA facility.